Hello and Welcome
To The Pet Diaries Partnership Program!

Now that you have signed up to the Pet Diaries® partnership program, you are ready to start acquiring new customers and app users, engage with your new users, and you’re ready to start monetising your custom branded app!

You have opted in to our Enterprise program, which means our marketing team will be working with you to set up your Portal, roll out your Marketplace campaigns and get your custom app ready for your customers to use.

You will have received an email from us outlining the information we will need to set up your custom

branded Pet Diaries app. Here’s a refresher list of what we need:

Operating hours

Let us know your operating hours via email. You can use this online tool https://www.gps-coordinates.net/ to and User Acquisition Resource. Be sure to include any additional information such as Closed Christmas Day, Open Boxing Day, or any partial opening hours. There are no limits to what we can include.

gps location

Also include your business’ GPS location (Latitude and Longitude) if appropriate, so that your customers can find your business via the app Contact page. You can use this online tool https://www.gps-coordinates.net/ to find your GPS location details.

dropbox invitation

We have created a dropbox folder for you, with a link to the folder in our welcome email. Please use that folder to upload your image assets for our marketing team to use in your app. If you can’t locate that invitation please email us.


Please save YOUR LOGO to the dropbox folder. This file should be a .png or .jpg. The minimum image size for your logo is 306px x 100px. The optimum size is 2048px x 512px. Maximum file size 2mb. The image will be located across the bottom of the front screen of your app as shown:

Figure 1 - Front screen of your custom app – otherwise referred to as a ‘splash screen’.


Finally, upload your first 6 campaign images to the dropbox folder. You have a great opportunity to engage with your app customers through the Marketplace page of the app. There are six (6) unique 'buttons' in the Marketplace ready for your promotions. Each button is a Campaign. You can use these buttons to drive users to your social media pages; eCommerce site; in-store events; trade events; blogs; products or services; promotions; incentives; competitions; educational experiences; or even as an additional revenue generator by offering advertising space for your suppliers.

Figure 2 – The Marketplace page of your custom app – featuring 6 changeable ‘campaign’ buttons.

As part of your Enterprise subscription our marketing team can change 6 campaigns in your Marketplace for you each calendar month.

Simply upload the following to Dropbox for each of your 6 campaigns:

1. One Image per campaign (ie 6 x images in total) .jpg or .png - Optimal size for each image is 2048 x 2048 pixels. Please save each image as the name you’d like to call the Campaign, e.g. “Pet Collar July Special”. It's best to use a campaign name that is easily recognisable to you so that, should you want to use it again in the future, you can quickly find it in what will become a saved list of previous campaigns.

2. Next email us the web address where you want to send app users when they click on each of these 6 images. For example, it could be your online store, your social media page, your blog, etc. Remember to include http:// at the beginning of the web address.

That’s all we need!

Once we have your images and other information we will
set up your app within 3 business days.

We’ll be in touch again in a few days’ time with some tips to get your customers using your app, however if you’d like to learn how to start getting customers using your app straight away you can head over to our User Acquisition Resource where we’ve compiled some great information to get you started. Thanks again for coming on board, I’m so pleased to have you in our partnership program!

Best regards


PS: If you would like to make more than 6 campaign changes in each calendar month we have a quick how-to guide

that we’ll send you in the coming weeks.